The ETIM standard
ETIM stands for European Technical Information Model. ETIM e.V. was founded in 1999 and the ETIM data model is now an industry standard in Germany, Europe and beyond. More than 300 companies in Germany already use ETIM, as well as many more throughout Europe. The classification standard provides organizations an absolute investment security and maximum longevity.
ETIM includes every technical item from electrical to plumbing by evaluating and accurately describing all products. With ETIM, all involved parties use the same product and catalog database.
Due to the setup and the description structure of product information being the same, data formatting and adjustments are eliminated resulting in a smooth and quick product data exchange between manufacturers and retailers in the technical industry. Manufacturers who supply their entire product range in ETIM format actively support their sales success with business partners and wholesalers.
Standardized and classified data is uploaded into media-neutral databases like ERP, WMS, or PIM and can be used in online marketplaces, print/electronic catalogs, and other e-commerce channels.
ETIM data is the ideal basis for optimal IT processes and structures in your own company enabling partner management, sales and e-commerce. Data maintenance and quality increases by identifying duplicates and disposing unused data. ETIM is structured that its use for other industry standards, for example ECLASS, is possible without any problems.
An overview of benefits using ETIM:
- Active sales promotion
- Significant cost savings on all retail levels
- Internal data management always up to date
- Investment security
- Open to other standards